Why use Microformats.

microformats logo

Some time ago I wrote (and talked on a conference) about Microformats. I introduced the concept and made a quick summary on how does a Microformat look like.

Today I’d like to look at the whole concept of Microformats from a little more business oriented perspective. I want to answer two important questions here: What’s in it for me? Why should my company use Microformats?

There are five good reasons to get into the whole Microformats shebang and here those are:

Better markup - more meaningful markup allowing more semantic info to be added, enhancing quality of your site.

Saves time - Microformats are standardized ways of adding markup to a specific kinds of informations (events, contact information, blog posts) and therefore remove the need of coming up with own markup thus saving time.

Staying ahead of competition - the whole Semantic Web thing just gains momentum so using Microformats is the new cool thing to do (look at BBC or Yahoo or even last.fm). 

Provide value - easy to use as changes are only done in the presentation layer (read: HTML markup) but benefits go beyond adding enhanced markup.

Your developer knows it - might not know that he or she knows it but Microformats reuse existing standards. There is nothing new to learn only new way of how to apply those standards 

 And that is it. What’s your opinion on using microformats? Seems like a good thing to do? Or will you pass?

 

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